Wellington, FL – December 6, 2011 – The PagePlay Equestrian Social Media Awards (ESMAs) is now a global affair with finalists representing countries from around the world. The ESMAs were set up in December 2010 as a way of bringing together the global equestrian community through social media. This year, Phelps Media Group International, Inc. President Mason Phelps, Jr. will hold a position on the panel of judges.
The ESMAs were initially created to allow fans and followers of UK and Irish businesses, brands and professionals, to give their feedback and support for who they truly felt flew the flag for the equestrian industry. Last year, during 10 days on the run-up to Christmas Eve, people were asked to nominate their favorites from 15 varying categories, with the top 10 from each category continuing on to the finals. The 181 finalists represented a range of equestrian sports including racing, eventing, western, dressage, and show jumping. With the enormous amount of nominations, just under 4,000, it became apparent that the ESMAs could reach out to an even broader audience.