Category Archives: Products/Services

Behind the Magic of the Trixie Chicks Trick Riders

Kelsey Temmen and Cookie at the North American Trick Riding Championships in Las Vegas, NV (Shannon Fox Photography)

Westphalia, MO (June 14, 2017) — TheraPlate, the Official Therapy Plate of US Equestrian, is proud to welcome professional trick riding team Trixie Chicks Trick Riders as the newest TheraPlate Brand Ambassadors. Based out of Westphalia, Missouri, these fearless women have made trick riding their full time careers, performing their daredevil acts and offering clinics and lessons across the continent. The horses that make these famous acts possible all benefit from the TheraPlate to stay in top condition for performance.

Founded by trick rider Shelby Epperson, the Trixie Chicks Trick Riders is currently owned by Kelsey Temmen, who has a Master of Education in Equestrian Education at William Woods University and was the 2016 International Trick Riding Open Champion, Calgary Stampede Canadian Trick Riding Competition Open Champion, and North American Trick Riding Championships Open Women’s Champion. Epperson graduated with a Bachelor in Agriculture Business-Enterprise Management with an emphasis in Animal Science.

Trick riding takes excellent riding skills to a new extreme. In addition to physical and mental agility on the part of the rider, working with a trusted equine partner is absolutely crucial for participation in this high-risk sport. The Trixie Chicks place a strong emphasis on maintaining the health and happiness of their eight performance horses, keeping them motivated and regularly rewarding them for a job well done. That’s how Temmen first discovered the benefits of using TheraPlate two years ago, while training her horses in Texas. “I wanted to give all of my boys a spa treatment before I headed back home to Missouri, so I found an equine rehab facility and took a pit stop to get them pampered,” explained Temmen. There was a TheraPlate at the facility, so Temmen and her horses gave it a try. “They loved it, and I knew we had to get them a TheraPlate of their own. These horses work their tails off to keep me safe and to do their best – it was the very least I could do for them!”

TheraPlate’s innovative therapy platforms offer a wealth of benefits for horses across the disciplines, helping them to stay sound and conditioned simply by standing on the platform. TheraPlate uses low-intensity, dynamic movement to stimulate muscle contraction and increase circulation. In the process, it reduces swelling, builds muscle mass, fosters healing, and helps to prevent injury.

“Every time we travel, we find more and more ways to incorporate the TheraPlate into our routine,” said Temmen. “When we are at an event we like to set up our TheraPlate for not only our use, but also for anyone at the event who would love to try it to see its benefits. We use it as a way to warm up and cool down our horses, but our favorite use is for recovery after a performance or the next morning. The horses absolutely melt in relaxation when they get on it!”

Shelby Epperson and Count at the Bulls, Barrels, & Broncs event in Verndale, MN (Alan Braunworth Photography)

When the Trixie Chicks are not at an event, they set up the TheraPlate in their barn for regular use between conditioning exercises and practices. Even their trick riding students like to lie on the platform at the end of the day. “I lay a towel down on it, and we use it for our own muscle soreness,” explained Temmen. “Sometimes it’s hard to get the kids off of it after a long day of practice — and the horses don’t appreciate having to wait their turn!”

Temmen reported that all eight horses in the Trixie Chicks program have benefited from their usage of the TheraPlate. “Trick riding can be extremely strenuous on the body. Some of our favorite benefits of using the TheraPlate include quicker recovery, reduced soreness, and overall relaxation. One of my trick riding horses tends to get a little nervous, and the TheraPlate helps give him a more consistent routine and the chance to relax pre- and post-performance.”

The Trixie Chicks will be traveling through more than 17 states and two countries this year. To find out where to catch one of their stunning performances or attend one of their clinics (and try out their TheraPlate platform in the process), check out their full schedule at www.trxchx.com.

In December, Temmen will defend her title at the North American Trick Riding Championships in Las Vegas. “I’m currently training new tricks and new horses to prepare for intense competition at the highest level available in the world right now,” she said. “I would be nowhere without these amazing animals, and I can’t thank TheraPlate enough for helping us take the best care of them possible!”

Based in Weatherford, Texas, TheraPlate Revolution offers therapy platforms for both horses and their human teammates. To learn more about how the innovative TheraPlate can improve horses’ health, or to arrange a no-obligation trial, visit www.theraplate.com or call toll-free (800) 922-3685 or direct (817) 629-5171.

Contact: Chip Kreiling
TheraPlate Revolution
(800) 920-3685
theraplate@gmail.com
www.theraplate.com

Man o’ War Commemorative Mural Painted on The Village Idiot

Restaurant to Host Unveiling Party after Mural Completion

Lexington, Ky. (June 8, 2017) – The legendary Man o’ War, one of America’s original sporting heroes, will be depicted in larger-than-life fashion via a 30′ x 30′ mural in downtown Lexington. The mural is being painted by Agustin Zarate and is part of the Kentucky Horse Park’s Man o’ War Celebration, presented by Windstream, which includes a series of events to highlight the life of the great racehorse.

An unveiling party at The Village Idiot is slated for Thursday, June 29, at 4 p.m. to celebrate the completion of the mural, which was commissioned by LexArts and is sponsored by Mt. Brilliant Farm. The Village Idiot will offer food and drink specials, and the Kentucky Horse Park will provide complimentary tickets as door prizes at the event.

The Man o’ War mural will span the entire side of the two-story Village Idiot building and will commemorate the horse’s victory in the 1920 Belmont Stakes. Based on a historic photograph during his racing years, it will portray Man o’ War parading in front of the Belmont crowd following his historic feat.

“Agustin’s rendering of the Man o’ War mural is extremely impressive and I can’t wait to see the larger-than-life finished product,” said Kentucky Horse Park Executive Director Laura Prewitt. “Man o’ War was truly a remarkable horse, and I hope this mural will become a downtown fixture that raises awareness of his life and legacy from both locals and visitors.”

This is the first building mural project for Zarate, a native of Mexico City and a longtime Lexington resident. An experienced painter, muralist, graphic designer, and illustrator, Zarate has worked with various medium including oil, acrylic, watercolor, and airbrush.

Zarate was selected by LexArts and Mt. Brilliant from many local artists that submitted proposals for the Man o’ War project. He was chosen based on his authenticity in capturing the horse in all his racing greatness.

“There was a lot of interest from the artist community in painting a large scale tribute to the legacy of Man o’ War,” said LexArts Community Art Director Nathan Zamarron. “Dozens of artists from throughout Kentucky submitted talented designs with a wide variety of artist interpretations. Agustin Zarate was selected for his mastery of realism and understanding of the anatomy of the horse. We are confident the finished result will be a lasting icon and a treasured work of art for Lexington.”

A commemorative beer crafted by Alltech to enhance the Man o’ War Celebration will also have its release at the mural unveiling party. Called “The Mostest Wheat Ale” after Man o’ War’s nickname, the celebratory beer will be available at various locations throughout Lexington on tap this summer.

“We are happy to honor one of the most famous race horses of all time with a beer brewed for the celebration of Man o’ War,” said Pete Weiss, marketing manager of Alltech. “Mostest Wheat Ale tells the story of Man o’ War, and that he was the ‘mostest’ horse to ever run.”

The Kentucky Horse Park’s goal in its season-long Man o’ War Celebration is to celebrate the life of the legendary horse, as well as encourage people to visit the premier tourist destination, which is currently hosting a special exhibit entitled Man o’ War: The Mostest Horse That Ever Was.”

To learn about other events scheduled for the season-long Man o’ War Celebration, visit the Kentucky Horse Park’s website at www.kyhorsepark.com/featured-events/man-o-war-celebration-presented-windstream.

Contact: Lisa Jackson
(859) 259-4224
Lisa.Jackson@ky.gov
www.KyHorsePark.com

Concussions and Helmet Safety

Watch Dr. Lola Chambless, an assistant professor of neurosurgery at Vanderbilt University Medical Center and an equestrian, discuss why it’s important to wear a helmet while participating in equestrian activities to reduce the risk of concussion and traumatic brain injury (TBI). She also explains traumatic brain injury and concussion symptoms, what to do if an equestrian sustains a fall or a blow to the head, and how to return to the sport after experiencing one of these head injuries.

This video is brought to you by Charles Owen.

© 2017 US Equestrian Federation

Post Time Studios Producing Royal Windsor Equine Driving Grand Prix Primetime TV Show

Lexington, KY: Post Time Studios is producing a one-hour primetime television broadcast entitled ROYAL WINDSOR: Driving Grand Prix covering the Land Rover International Driving Grand Prix at Royal Windsor Horse Show to be filmed in the private grounds of Windsor Castle, UK May 10-14, 2017.  The show premieres in the UK on Horse & Country TV on May 21, followed by a US premiere on NBC Sports Network on Saturday, July 1st at 12PM EST.

The ROYAL WINDSOR: Driving Grand Prix broadcast will be a fast-paced, modern sports production that captures all the pageantry, excitement and challenges drivers will face during the three-phase competition.

“We’re producing a show that will thrill all sports fans, not just fans of equine sports.  We’ve designed a style, pace and energy that’s never been applied to an international carriage driving competition before.  We’re giving this production the royal treatment,” says Danny Tepper, Post Time’s Executive in Charge of Production.

For more information, please contact Sara Ahlgrim, Post Time Studios, E: sahlgrim@posttimestudios.com, T: (859) 266-3776 ext. 230

EQUUS Film Festival Trotting Over to FEI World Cup Jumping and Dressage Finals Omaha

FEI World Cup Finals Omaha 2017 and EQUUS Film Festival Create a New Tradition

The fifth annual EQUUS Film Festival, which takes place in New York City November 16-19, 2017, with tour stops throughout the year, has added the Longines FEI World Cup™ Jumping & FEI World Cup™ Dressage Finals Omaha 2017 to its 2017 roster. Visitors coming to Omaha from around the world will be able to see a wide selection of equine films that were first screened at the New York City event.

“We are delighted to have the EQUUS Film Festival in Omaha be a part of this elite equestrian championship in jumping and dressage,” said Mike West, CEO of the Omaha Equestrian Foundation that is organizing the event.

“Our goal is to raise the standards for the fan experience at this premier equestrian event, and having these outstanding films available to fans from around the world is helping us do that,” he said.

“It is the first time the EQUUS Film Festival has been involved with the FEI World Cup Finals Omaha 207 and the first time Omaha has hosted a global sports world championship.”

Films can be seen March 29 through April 1 at two locations. There will be two matinees daily on Thursday, March 30, thru Saturday, April 1, at the Marcus Midtown Cinema at Midtown Crossing from 1:00 p.m. to 5:30 p.m. Shuttle service will be provided from the front entrance to CenturyLink Center Omaha.

Films will be shown in two-hour blocks, which will include one feature and a few shorter films. Among the features are Unbridled, Slow and Steady Wins the Race: The Story of Laura Graves and Diddy; Horse Shelter Diaries; The Four Horsemen; Dancing with Mustangs; Christmas Ranch; Albion the Enchanted Stallion; American Cowgirl; Hordur and others.

“We’re thrilled the EQUUS Film Festival is coming to Marcus Midtown Cinema at Midtown Crossing and agree that this festival is a perfect way to add to the excitement of the FEI World Cup™ Finals Omaha 2017. The enthusiasm surrounding this event is felt throughout the community and at Midtown Crossing and we welcome the opportunity to host guests from around the country and the world,” said Molly Skold, Midtown Crossing’s vice president of marketing and communications.

A collection of EQUUS Film Festival shorts will also be shown at the CenturyLink Center Omaha starting at 9 a.m. on Wednesday, March 29, and continue throughout the day thru Sunday, April 2. This will happen in the Horse Discovery Zone, the educational area at the event which is free and open to the public. A total of 27 domestic and international short films and documentaries as well as a variety of horse related programs from the 2016 EQUUS Film Festival will be shown.

The EQUUS Film Festival is the first of its kind to offer a home to the storytellers of the horse world, with films, documentaries, videos, commercials and shorts from around the world, as well as cultural elements of fine equestrian art and literature.  EQUUS Film Festival highlights and rewards the diverse and creative efforts of those who pay artistic homage to the horse.

For more about the EQUUS Film Festival Nebraska Tour Stop, visit the website at www.equusfilmfestival.net. For the Longines FEI World Cup™ Jumping & FEI World Cup™ Dressage Finals Omaha 2017, visit their website at www.OmahaWorldCup2017.com. For information about the Marcus Midtown Cinema and Midtown Crossing, go to http://www.midtowncrossing.com/ and for parking go to http://www.midtowncrossing.com/visit/.

PRESS LINK PR/Diana De Rosa
Cell: 516-848-4867 – dderosa1@optonline.net

Virginia Horse Center Foundation Brings Mission to Middleburg

Lexington, Va. – Feb. 5, 2017 – The Virginia Horse Center Foundation hosted a successful event on January 31, 2017 at the National Sporting Library and Museum in Middleburg, Virginia. Upwards of 30 people were in attendance including members of the Board of Directors and the Advisory Board, as well as friends of the Foundation.

Attendees were treated to a private tour of the museum’s current art exhibitions, ‘Picturing English Pastimes: British Sporting Prints at the NSLM’ and ‘The Chronicle of the Horse in Art,’ as well as highlights from the museum’s permanent collection.

Founded as the National Sporting Library in 1954, the institution has expanded to become a library, research facility and art museum with over 26,000 books and works of art in the collections. The National Sporting Library and Museum is dedicated to preserving, promoting, and sharing the literature, art, and culture of equestrian, angling, and field sports.

Following the tour, a luncheon was held for participants. During the luncheon, Virginia Horse Center Foundation President Ernie Oare and CEO John Nicholson spoke. They addressed the attendees to discuss the mission and vision of the Horse Center, as well as their enthusiasm for the growth that they are seeing in the family and friends of the Horse Center particularly in Northern Virginia. The Virginia Horse Center recognizes that all areas of the state contribute to the overall equestrian culture of Virginia and need each other to succeed. The Virginia Horse Center is here to support all of our friends around the state and in the mid-Atlantic region.

“It was wonderful to have such a dedicated group of equestrians learn more about the Virginia Horse Center and the mission of the Foundation,” said Nicholson. “Middleburg is not just a top equestrian destination in Virginia, but it is one of the top equestrian destinations in the country. The residents understand the importance of the sport and its history – a legacy we hope to continue at the Virginia Horse Center with their support.”

To learn more about the Virginia Horse Center Foundation and its mission, please visit www.horsecenter.org.

Contact: Rebecca Walton
phone 561.753.3389 fax 561.753.3386
rjw@phelpsmediagroup.com
PhelpsMediaGroup.com

Running Wild Horse Movie Coming to a Theater Near You

SP Releasing and Sony Pictures Home Entertainment will release RUNNING WILD, a Protect the Harvest-ESX Entertainment Production, in select theaters and On Demand February 10, 2017.

For all Theater & Video on Demand info, visit: theaters.runningwildmovie.com.

RUNNING WILD tells the story of a young widow trying to save her ranch following her husband’s fatal car crash. She creates a convict rehabilitation program, working with a herd of wild horses that have wandered onto her property.  She did not anticipate the greed, bureaucracy and vanity that she must overcome to heal the convicts, the horses and ultimately herself.

RUNNING WILD stars Sharon Stone (Casino, Basic Instinct), Tommy Flanagan (FX’s “Sons of Anarchy,” Gladiator), Jason Lewis (NBC’s “Midnight, Texas,” HBO’s “Sex and the City”), Dorian Brown Pham (FX’s “Wilfred,” Home Run), and Tom Williamson (Freeform’s “The Fosters,” All Cheerleaders Die). The film is directed by Alex Ranarivelo (American Wrestler: The Wizard) and written by multi-hyphenate Christina Moore (Pray for Rain, 90210, New Form’s “Mr. Student Body President”) & Brian Rudnick (American Wrestler: The Wizard).

WATCH THE TRAILER:
https://youtu.be/jkJPE8wFFUU

FOLLOW ON SOCIAL MEDIA:

FACEBOOK: @RunningWildMovie
INSTA: @RunningWildMovie
TWITTER: @RunningWildESX

Contacts: Diana De Rosa, 516-848-4867, dderosa1@optonline.net

Adequan Global Dressage Festival Brings Technology to the Forefront

Photo ©SusanJStickle.com.

New Freestyle Scoring System for Competition and Spectator Judging App Available

Wellington, FL – January 19, 2017 – The 2017 Adequan® Global Dressage Festival (AGDF) kicked off its season at the Palm Beach International Equestrian Center (PBIEC) in Wellington, FL last week and runs through March 25. Making its AGDF debut was the FEI’s new Degree of Difficulty (DoD) Freestyle Judging System, accompanied by a new spectator judging app.

AGDF Director of Sport Thomas Baur is excited to introduce these two new, innovative technologies during the circuit. “I think it’s a good step forward, to make the subjective freestyle a bit more objective,” he said. “We will continue through the season in the CDI-Ws with it, to get ready for Omaha and the FEI World Cup Final.”

The technology was first thought of with the help of FEI 5* judge Katrina Wüst of Germany and created by software developer and German national judge, Daniel Göhlen.

The FEI’s new Freestyle Scoring Suite asks riders to create and submit floor plans ahead of time with the Floorplan Creator. The Suite also has a second element, Judge Assistant, which displays the floor plans for the judges and allows them to score the freestyles.

The scoring is regulated through the FEI, and now riders compete and work to achieve high freestyle scores through challenging choreography. The software calculates the degree of difficulty executed, which will then be awarded to the over-all degree of difficulty mark that belongs to the individual freestyle.

“It can be compared to ice skating. The riders know beforehand what degree of difficulty score they might get. The degree of difficulty is highly dependent on the technical execution,” said Göhlen.

Floorplan Creator displays elements including combination, difficult transitions, particle, and “joker” (which allows the rider to repeat a particular movement if they are in need of a re-do).The software requires the judge to communicate with the scribe, asking the judge to accept or reject the degree of difficulty awarded to each movement.

To actively incorporate the audience into the world of dressage tests, Göhlen also developed the Spectator Judging app. The app allows spectators to actively participate by giving them three different live scoring options.

Göhlen noted his inspiration for the creation of the app, “I always looked at these performances and thought, ‘What would I give? What marks would I choose?’ I thought it would be fun to try it out, to try judging in that way.”

Each app user is able to give a score movement by movement, in a simplified manner, or create an overall score at the end of the ride. The spectators are then able to compare their scores directly to the scores given by the judges.

The system was launched successfully in the United States in 2016 at the International Omaha, and will be making its way back to Nebraska for the FEI World Cup Final in April.

For downloading and more information on the new Freestyle Scoring Suite and Spectator App, please visit www.fei.org and www.blackhorse88.com. For more information, please visit www.globaldressagefestival.com.

USEF Launches “Discover the Joy of Horse Sports” Campaign

Lexington, Ky. – The United States Equestrian Federation (USEF) has officially launched the “Discover the Joy of Horse Sports” campaign on USequestrian.org and its social media platforms. The campaign was introduced at the USEF Annual Meeting on January 11 and celebrates the universal emotional insight that horse sports bring across all breeds, disciplines, age groups, and levels. From novice riders to international elite equestrian athletes, US Equestrian’s mission is to bring the joy of horse sports to competitors and fans alike. Truly a lifelong endeavor, equestrian is the one sport where horse and human form a special bond and compete as one.

The campaign’s appeal is highly emotional. Strategically, the campaign breaks down the barriers between the grass roots and the elite levels of the sport to make the sport more accessible. The campaign also captures the overall lifestyle, community experiences, unique bond between horses and riders, and connections developed through horse sports.

Many equestrians from all over the world contributed to the campaign, with 55 clips encompassing the 60-second launch spot. Shots from the Rio 2016 and London 2012 Olympic Games are married with clips from breed champions as well as backyard enthusiasts to celebrate the diverse and emotional appeal of equestrian sport. The music comes from Ellinoa, a contemporary jazz and recording artist who is also an equestrian.  Ellinoa contributed her unique take on “Ode de Joy,” mashing up the classical piece with a fresh jazz mix. This perfectly mirrors the classic elite aspects of equestrian sport married to the free and easy moments of exhilaration and joy outside of the competition ring.

The print campaign features the 29 breeds and disciplines governed by the newly rebranded US Equestrian. Digital ads will break soon. There will also be 30- and 15-second versions of the “Joy” video.  Additionally, the campaign will be featured in equestrian partner publications, affiliate partner magazines and websites, on social and digital media, at USEF competitions around the country, on RIDE TV, and select equestrian event television broadcasts.

© 2017 US Equestrian Federation

Staller Is Like Airbnb for Horses

New App & Website Makes Finding & Renting Stalls Simple for Equestrians

PALM BEACH COUNTY, FL – December 26, 2016 – Staller is a new web and mobile-based solution that enables horse owners to rent stalls at, and near, equestrian competitions in the United States. The new sharing economy offering was co-founded by members of the Ferrando and the Godoy families, who are originally from Venezuela and now call South Florida home.  The two families are active participants in the equestrian community and with a deep understanding of the market. The website, www.stallerapp.com, and the free application available to download at the App Store are available now.

Whether you need a stall for a night or a full service equestrian facility for an extended period of time, Staller offers a streamlined process by connecting those looking to stable their mounts to unique boarding options at any price point. “Staller is like Airbnb for horses,” said co-founder Arturo Ferrando (28), an accomplished show jumping competitor with a strong business background.  “We saw that brokers were the only option for renters in the market and we wanted to offer more boarding choices and visibility.  Staller aims to give transparency to this market and also facilitate the process of stall rental.”

According to 2015 statistics, there are 9.2 million horses and 4.6 million citizens in the horse business in the U.S. “We know riders who want to come to the Winter Equestrian Festival but they don’t necessarily want to commit to renting a stall for the entire season,” explained co-founder Pablo Jimenez Godoy (24), a tech entrepreneur who grew up riding and showing. “Thousands of horses from around the world come to Wellington, Florida for the 12 weeks of competitions.  This doesn¹t include all the other horses that come to South Florida during the winter, and they need stalls. This will give the renter options. We have decided to start with this market but the goal will be to expand to include offerings from all the states around the country in the months to come.”

Staller, available in English, Spanish, French and Italian, allows the user to search by location and price point, see photos and learn about the facility, location and availability and then can book online with a credit card.

To make for an even better experience, Staller will provide an e-commerce portal for purchase of products and services in relation to the equine industry, including feed, supplements, veterinary care, equipment and supplies.   For further information, go to www.stallerapp.com.

ABOUT STALLER

Founded in October 2016, Staller is a trusted community marketplace for people to list, discover, and book accommodations for horses and ponies around the world – online or from a mobile phone.  Staller connects those looking for stabling to unique boarding options at every price point.  Offering world-class customer service with a growing community of users, Staller is the easiest way for stable owners and those with boarding facilities to monetize their extra stalls and showcase them to an international audience in the equestrian world.

For press inquiries, please contact Sydney Masters at 917-584-8385 or email sydneymasters2@yahoo.com.