Category Archives: Products/Services

Tegan Vincent-Cooke: “Whether I win or not, I’m a face that is a role model for people of colour”

The May edition of The Para Equestrian Digest is now out!

In this edition of The Para Equestrian Digest, British Para Dressage athlete, four-time British Riding for the Disabled Association (RDA) Dressage Champion, aspiring Paralympian and TikTok (@teganvincentcooke) star Tegan Vincent-Cooke talks about race in equestrian sport.

About The Para Equestrian Digest
The FEI launched The Para Equestrian Digest in February 2022.  The online magazine was created for Para Equestrian athletes and the people connected to the sport so they can share – in their own words – their personal experiences and disability stories. Every month, the Digest will put the spotlight on an athlete or project in Para Equestrian sport with the aim of improving disability awareness and inclusion.

Previous editions of The Para Equestrian Digest: https://www.fei.org/stories/lifestyle/my-equestrian-life/para-equestrian-digest

April 2022: Paralympic & World Championship medallist Rodolpho Riskalla (BRA) provides his views of what businesses can do to provide a more inclusive environment for people with disabilities.

March 2022: US Paralympian and 2021 FEI Against All Odds Award winner Beatrice De Lavalette (USA) talks about mental health and how she coped with losing both her legs in the airport terrorist attack in Brussels (BEL) on 22 March 2016.

February 2022: Five-time Paralympic gold medallist and two time European Para Dressage champion Natasha Baker, MBE, OBE (GBR) talks about ableism and what can be done to change people’s attitudes towards disability.

Media contact:

Vanessa Martin Randin
Senior Manager, Media Relations & Communications
vanessa.randin@fei.org
+41 78 750 61 73

Rodolpho Riskalla: “You can do the job even if you’re disabled”

Rodolpho Riskalla (BRA) riding Don Henrico at the Tokyo 2020 Paralympic Games (© FEI/Liz Gregg)

The April edition of The Para Equestrian Digest is now out!

This month, Paralympic & World Championship medallist Rodolpho Riskalla (BRA) provides his views of what businesses can do to provide a more inclusive environment for people with disabilities.

About The Para Equestrian Digest

The FEI launched The Para Equestrian Digest in February 2022.  The online magazine was created for Para Equestrian athletes and the people connected to the sport so they can share – in their own words – their personal experiences and disability stories. Every month, the Digest will put the spotlight on an athlete or project in Para Equestrian sport with the aim of improving disability awareness and inclusion.

Previous editions of The Para Equestrian Digest: https://www.fei.org/stories/lifestyle/my-equestrian-life/para-equestrian-digest

March 2022: US Paralympian and 2021 FEI Against All Odds Award winner Beatrice De Lavalette talks about mental health and how she coped with losing both her legs in the airport terrorist attack in Brussels (BEL) on 22 March 2016.

February 2022: Five-time Paralympic gold medallist and two-time European Para Dressage champion Natasha Baker (MBE, OBE) talks about ableism and what can be done to change people’s attitudes towards disability.

Media contact:

Vanessa Martin Randin
Senior Manager, Media Relations & Communications
vanessa.randin@fei.org
+41 78 750 61 73

March 30th Live Screening – The Mustangs – America’s Wild Horses

Join the EQUUS Foundation for the live screening of “The Mustangs” on March 30 in Wellington, Florida at 5 pm, presented by the Robb Report. The screening will feature a “Meet & Greet” with the film’s producer and co-director, Steven Latham, and a live Q & A with others involved with the film’s production.

Executive produced by Robert Redford, Patti Scialfa Springsteen, and Jessica Springsteen, “The Mustangs” explores the complicated history and challenges currently facing America’s Wild Horses but also highlights some hopeful solutions and features people who are helping these icons. There are more than 80,000 wild horses on our public lands and more than 50,000 in government corrals.

Wednesday, March 30, at 5:00 pm
Movies at Wellington
Wellington, FL 33414
$25 per person
Complimentary to Stepping Out Registrants
Meet & Greet & Live Q&A with Film Producer & Co-Director Steven Latham
Mask Recommended for Admittance

RSVP by Tuesday, March 29, here!

“America’s wild horses represent freedom, strength, and resilience. This film takes audiences on an exciting journey throughout the country to understand their plight,” said Latham in first announcing the film at an EQUUS Foundation event in 2019. The EQUUS Foundation is matching the first $25,000 raised during the EQUUS Foundation Stepping Out campaign, which has been extended to run through June 15, to benefit America’s Wild Horses. Learn more and register here.

To learn more about the EQUUS Foundation and their mission, please visit www.equusfoundation.org.

Highlights News Film from the Rolex Grand Prix at the Dutch Masters 2022

Daniel Deusser and Scuderia 1918 Tobago Z. © Rolex/Peggy Schroeder.

Geneva, Switzerland, 14 March 2022 – The 2022 Rolex Grand Prix at The Dutch Masters was won by Rolex Testimonee Daniel Deusser from Germany riding Scuderia 1918 Tobago Z. In doing so he also claimed an additional bonus for non-consecutive Rolex Grand Slam of Show Jumping wins, following his victory at CHIO Aachen last year.

The Rolex Grand Prix at The Dutch Masters in the Netherlands was the first equestrian Major of 2022, which together with the Rolex Grand Prix at CSIO Aachen, CSIO Spruce Meadows ‘Masters’, and CHI Geneva, form the Rolex Grand Slam of Show Jumping, considered to be the sport’s most demanding challenge.

The highlights film can be seen here:

Virginie Chevailler
Rolex SA
virginie.chevailler@rolex.com
+41 (0) 22 302 2619

Merrick Haydon
rEvolution
mhaydon@revolutionworld.com
+44 (0) 7748 186 833

Alamo of the Onaqui, a Mustang Mission

Alamo in the wild ©GreigHugginsPhotography.

Cloud Foundation Volunteer Coordinator and founder of Mustang Mission Wild Horse Rescue, Erin Phillips, was recently featured with her wild mustang Alamo in the Effingham Herald this week.

Alamo is one of the lucky ones. While Erin, and all of us, prefer that Alamo could live out his life in the wild, we recognize how fortunate he is to have found a safe home off the range, especially as an older stallion.

Click here to read this heartwarming story of how a young woman from Georgia is taking on the fight to save wild horses.

As part of her research while she awaited Alamo’s arrival, Erin made it a mission to track down photographs of her mustang in the wild.

Her search led her to the very talented wild horse photographer, Greig Huggins, who captured Alamo in all his wild glory on the Onaqui range in Utah.

If you’re as in love with wild horses as we are, check out Greig’s work at www.utahwildhorses.com.

The Cloud Foundation
www.thecloudfoundation.org

The Best Depiction of Horses in Video Games

Image: https://images.pexels.com/photos/7047301/pexels-photo-7047301.jpeg.

Across the world, people have been unable to go and spectate at horse racing events due to the pandemic.

Events across the US have been canceled, such as those at Golden Gate Fields, or they’ve gone on behind closed doors. Then as a consequence of attendees being locked out, they have only been available to be viewed on TV or via streaming platforms. If that wasn’t enough, as we head into winter, some of us who enjoy going riding will struggle with the cold conditions as they’re not conducive to getting out and about too.

So, when considering one or both factors, it means people have resorted to finding alternative ways to enjoy their hobbies. One of those is video gaming, as it’s possible to get on horseback via digitally based platforms. Some titles stand out more than others, so we’ve taken the time to look through the list and bring them to you, so you can concentrate fully on virtually saddling up.

The Witcher 3

The Witcher is a name instantly recognizable to gamers and has since become popular with TV viewers courtesy of the series released on Netflix. However, many do not realize the game has one of the most memorable horse riding experiences available. With the game map being so vast, there’s no better way to get around, and it’s not just a token gesture either. Roach, your steed, is a vital part of the Witcher experience, and there’s a lot of interactivity with your stallion throughout. Players get the chance to upgrade their accessories, from saddles to blinders and more.

Red Dead Redemption 2

Out of all the games available, this is the one that stands out far and beyond the rest when it comes to horse riding and interactions. The graphical representation of the animals is fantastic; the way they move and sound when their hooves hit the floor is exceptional, and it’s not surprising as Red Dead Redemption 2 is revered for so many things. Rockstar’s blockbuster title was released in 2018, and as Gala Casino details, it follows Arthur Morgan on his adventures around the Wild West, who relies on his steed for so much. That importance is also nicely integrated into the game through the bonding system. Yes, you read that right: you have to show your horse affection, feed it, and ensure it is groomed too. In doing so, you expand its abilities as you gain more trust. It will then cross deeper rivers, jump larger obstacles, and have more energy.

Dragon Quest XI: Echoes of an Elusive Age

While the other two titles on this list lean towards an ultra-realistic look and have riding physics akin to what we’re used to, the representation in Dragon Quest XI is not as measured, but it’s just outright fun. The mechanics are simple, hold down one button on your controller to get your horse moving, then use the left stick to control its direction. The speed of your steed will force enemies out of your path in this Japanese role-playing game where battles are prevalent. However, there are horse races with varying difficulty levels to get involved in which if you’re the victor, the game gives you a small reward too.

FEI Celebrates 100 Years with Urban Art Intervention

(Photo credit: FEI/Richard Juilliart)

To mark its 100 year milestone, the FEI has invited French graffiti artist Ludovilk Myers to transform the statue of the White Horse, located on the outer façade of the FEI Headquarters in Lausanne, into a one-of-a-kind urban art intervention.

The FEI kicked off its year-long centenary celebrations in May 2021, with a video highlighting the achievements, successes and milestones of the organisation and the sport.

“We have been looking for a unique way to celebrate our centenary year and it was natural that the White Horse become the focal point,” FEI Secretary General Sabrina Ibáñez explained.

“Equestrian sport is unquestionably about the ‘love of the horse’ which binds together our athletes from different disciplines. But our noble friend, the horse, has also always captured the imagination of artists around the world, for their movement, grace, and beauty. And this is why we’re pleased to welcome the very talented Ludovilk Myers who, like our equine partner, is in his element when carrying out his art in the great outdoors.”

Ludovilk Myers, was born in the Seine St. Denis district of the Paris suburbs where he lives and works today. He started writing graffiti in Paris in 1998, taking his inspiration from the geek and street culture that defines the French capital.

Myers’ playful art, scattered with funny shapes and colours, stands in opposition to the darkness that we sometimes experience in our everyday world. His unique style earned him a position as ambassador for Converse Cons in 2014, and accolades for his design of the iconic Timberland Yellow Boot in 2016. His exhibitions in Paris, Zurich, Munich, and other European cities continue to gain attention.

The FEI was created in 1921 and was headquartered in Brussels, Belgium until the 1970s when it moved to Bern, Switzerland. The FEI moved its headquarters to Lausanne in 1991, but the current building, now located next to the Délices metro station in Lausanne, was officially opened in 2011.

The building, a gift from former FEI President HRH Princess Haya, was thoroughly renovated in accordance with the Swiss MINERGIE® construction standard for environmental responsibility, reducing energy consumption by 25 percent. At the time, only two percent of renovated buildings in Switzerland met the high Minergie standards.

“The city of Lausanne, which has housed the FEI’s Headquarters for 30 years now, has become an integral part of the equestrian family’s identity and character over the past decades,” Sabrina Ibáñez said.

“This is why we also wanted to involve the local Lausanne community in our celebrations. Just as street artists make their work more accessible to people by using urban settings as their canvas, sport also aspires to being universal. We hope this urban art intervention will be a unique introduction to equestrian sport, and that more people will discover the beauty of our sport as a result.

“And if you decide to ride the Lausanne metro to get to the FEI’s Headquarters, make sure you listen carefully as the train pulls into the Délices station!”

Media contact:

Vanessa Martin Randin
Senior Manager, Media Relations & Communications
vanessa.randin@fei.org
+41 78 750 61 73

Olympian Dani Waldman Strikes a Pose for Ifat Zohar Photography

Waldman and her Olympic partner Queensland in an image that was used in multiple magazine covers.

Amsterdam, The Netherlands (October 26, 2021) – Ifat Zohar’s photography thrives at the intersection of fantasy, reminiscence, and passion; this summer that intersection was stunningly bisected by an Olympic equestrian and her journey to the upper echelons of the sport. Dani Waldman, formerly Goldstein, has been a longtime friend of Zohar; the pair met via their connections with the Israeli Equestrian Federation, and the merging of art, sport, and brilliance has yielded some breathtaking imagery. From Renaissance style equine portraits to scenes straight from a fantasy novel, Zohar and Waldman’s creative minds have combined to create some of the most striking portraits of an Olympian athlete.

Waldman has long been known on the equestrian and mainstream media circuits for both her skill in the saddle and her own trademark feathered mane. She and the 12-year-old gelding Queensland made their Olympic debut this summer in Tokyo, where she rode for Israel. Her sessions with Zohar were inspired by a parallel appreciation for animals (especially horses), fashion, and a flair for the scintillating. The resulting work has been dazzling, right down to her Olympic portraits for Team Israel.

“Ifat has the ability to capture a moment in time and turn an ordinary photograph into art,” said Waldman. “Her work is truly reminiscent of the great masters of painting! Branded imagery like Ifat’s is key to anyone’s public image — recognizability and consistency helps people identify you and creates a sense of unity for an athlete or artist. Ifat’s very unique and recognizable style sets her apart from typical photographers; she is able to capture that unique bond between animal and human by bringing out the emotions rather than just a pretty image.”

Of her many shoots with Zohar, Waldman struggles to pick a favorite image or moment: “There are so many to choose from, but I love the ‘La vie en Rose’ image perhaps the most.” Zohar’s work with Waldman has also been used in multiple publications across the United States and Europe, as well as in photography competitions. One image of Waldman with a white peacock was chosen to represent The Netherlands in a 2022 World Challenge Photography Competition by the Dutch national photographers association (DuPho), a major honor.

Known for her stunning work with both domestic and fantastic fauna, Zohar combines themes of old-world indulgence, elegant theatrics, and a closeness to nature to create her visual masterpieces. An award-winning photographer originally from Israel, Zohar’s work has been featured in numerous publications, including those for the biggest equestrian events of 2021, and stands out as a new breed of modern portraitist.

Zohar’s portrait studio work is inspired by the old masters’ love for storytelling, and their use of light and dark to add depth and dimension to their subjects. Ifat’s signature portraiture technique breathes art into her images of people and the animals they love. “I was looking for a better way to tell my clients’ stories with their pets, a more artistic way to timelessly capture their relationships,” said Zohar. “During my shoot, I am not just creating beautiful portraits but also capturing the unique connection, personality, character, and emotions of each animal and their humans.”

Originally from Israel, Zohar is now based full time in The Netherlands. Her creative portraits include Fine Art, human & animal themes, commissioned work, and character portraiture. The uniqueness of her work has earned her numerous accolades and exhibitions: 2 nominations in the international Fine Art Photography Awards (2021), Finalist in the 2020 “One Eye Photography Awards”, winner of the 2019 Benelux Photo Master award competition, and the 2019 Bronze Rise International Photography Award, to name a few.

Visit www.IZIPhotoArt.com for examples of her work, or contact ifatphoto@gmail.com, WhatsApp: +31.(0)6.13.33.83.31 for more information.

Media contact:
Equinium Sports Marketing, LLC
Holly Johnson
holly@equinium.com
www.equinium.com

Hard Work, Dedication, and Perseverance at the Heart of Time to Beat Campaign

The FEI has set in motion the Time to Beat campaign which highlights the hard work, dedication, and perseverance of equestrian athletes who dedicate their lives to reaching World level sporting success.

Launched at the start of the Longines FEI Jumping World Cup™ 2021-2022 season, the cross-media campaign brings together the FEI, its Top Partner Longines, and the Organising Committees of the North American League and Western European League to celebrate the human and equine athlete journey to the elite levels of the sport.

“The Longines FEI Jumping World Cup™ competitions are full of edge-of-your-seat moments where winners can be determined by fractions of a second and it is this sporting drama which engages fans and keeps them coming back for more each season,” FEI Commercial Director Ralph Straus said.

“But these moments of brilliance are the culmination of years of hard work, patience, and endless repetition. And when it comes down to that critical moment in a competition, it is the communication between the athlete and horse that is often the determining factor for a win. This horse-human connection takes years to create, and it is this journey in time that we want to celebrate through the Time to Beat campaign.”

The video, released to mark the start of the campaign, connects the in-competition performance of the human and equine athletes with powerful images of the daily dedication and perseverance that athletes need to cultivate over time to reach their sporting goals.

“The values of the Time to Beat campaign resonate strongly with Longines, as we know from first-hand experience that excellence can only come from years of commitment,” Longines Vice President Marketing Matthieu Baumgartner said.

“Perfection does take time, and with our experience in creating digital engagement campaigns with the FEI over the past year, we can now tell this story in a more authentic way and deliver a message that people from diverse backgrounds, not just equestrian, can identify with.

“The Longines FEI Jumping World Cup™ has inspired large numbers of fans and we believe that by adding powerful initiatives like the Time to Beat campaign, we can take equestrian sport to another level.”

The FEI’s partnership with Longines has come a long way since it became the International Federation’s Top Partner in 2012. The initial collaboration included a number of major rights packages including the Longines Jumping Rankings, the Longines FEI Jumping Nations Cup™, FEI World Equestrian Games™, and the Longines FEI Jumping World Cup™.

Over the years, the partnership has grown to include Longines as Partner of the FEI Solidarity project on the retraining of racehorses, as well as Title Partner of the Longines FEI Jumping Nations Cup™ series and Presenting Partner of the FEI Awards Gala. In early 2019, Longines extended its agreement as Title Partner of the Longines FEI Jumping World Cup North American League series.

The Time to Beat campaign has found strong support with the Organising Committees of the North American League and Western European League where Longines is the Title Partner. The first leg of the North American League for the 2021-2022 season will kick off in Langley, British Columbia (CAN) on 26 September while Oslo (NOR) will host the first leg of the Western European League on 17 October.

“The pandemic situation has brought home to the sports world that our lives can also change dramatically from one minute to the next,” said Chris Pack, President and Operations Director at the Thunderbird Show Park in Langley.

“While this campaign is meant to highlight the hard work that goes into the making of a sports star, it is also a celebration for our community who have worked hard to find solutions and ways to ensure that our athletes and fans have the Longines FEI Jumping World Cup™ competitions to enjoy.

“The Time to Beat campaign messages of persistence, tenacity, and dedication are universal and we are looking forward to communicating these values to our local communities to bring them closer to the action and emotion that the Longines FEI Jumping World Cup™ competitions have to offer.”

Time to Beat will be a three-year campaign that will see a number of activations around the Longines FEI Jumping World Cup™ competitions to boost fan engagement and involvement.

“We are looking forward to working on this campaign, not just to increase the visibility of the Longines FEI Jumping World Cup™ series, but also to create a meaningful conversation around the power of equestrian sport,” said Tomas Torgersen, Show Director Gothenburg Horse Show.

“Both the human and equine athlete require a strong mental connection and it is this special bond that always shines through during the Longines FEI World Cup competitions. It’s always a magical moment when an athlete gets the best out of their horse at that crucial moment of the competition. It’s in those few seconds that World champions are created and we want the world to see and experience this with us.”

The Longines FEI Jumping World Cup™ was created in 1978 and is currently made up of 12 leagues across all continents. The top placed athlete-horse combinations from all Leagues are invited to attend the Longines FEI Jumping World Cup Final™ which will be held in Leipzig (GER) in April 2022.

Media contact:

Vanessa Martin Randin
Senior Manager, Media Relations & Communications
vanessa.randin@fei.org
+41 78 750 61 73

Breathing Art into Pet Portraiture: Ifat Zohar Photography

Amsterdam, The Netherlands (August 4, 2021) – Somewhere at the intersection of fantasy, reminiscence, and passion lives Ifat Zohar’s portraiture. Known for her stunning work with both domestic and fantastic fauna, Zohar combines themes of old-world indulgence, elegant theatrics, and a closeness to nature to create her visual masterpieces. An award-winning photographer originally from Israel, Zohar’s work has been featured in numerous publications, including those for the biggest equestrian events of 2021, and stands out as a new breed of modern portraitist.

Zohar’s portrait studio work is inspired by the old masters’ love for storytelling, and their use of light and dark to add depth and dimension to their subjects. Ifat’s signature portraiture technique breathes art into her images of people and the animals they love.

“I was looking for a better way to tell my clients’ stories with their pets, a more artistic way to timelessly capture their relationships,” said Zohar. “During my shoot, I am not just creating beautiful portraits but also capturing the unique connection, personality, character, and emotions of each animal and their humans.”

Zohar is now based full time in The Netherlands. Her creative portraits include Fine Art, human & animal themes, commissioned work, and character portraiture. The uniqueness of her work has earned her numerous accolades and exhibitions: 2 nominations in the international Fine Art Photography Awards (2021), Finalist in the 2020 “One Eye Photography Awards”, winner of the 2019 Benelux Photo Master award competition, and the 2019 Bronze Rise International Photography Award, to name a few.

Visit www.IZIPhotoArt.com for examples of her work, or contact ifatphoto@gmail.com, WhatsApp: +31.(0)6.13.33.83.31 for more information.

Media contact:
Equinium Sports Marketing, LLC
Holly Johnson
holly@equinium.com
www.equinium.com