Category Archives: WHIN

WHIA Partners with Equine Resources International, LLC

Nashville, TN – July 14, 2011 – The Women’s Horse Industry Association is pleased to announce that a partnership has been formed between the WHIA and Equine Resources International, LLC.

Equine Resources International (ERI) is one of the premiere marketing communications companies servicing the equine industry. Formed by well-known entrepreneur, Lua Oas Southard, the company has had over the years an illustrious list of clients, including current clients Pfizer Animal Health and the American Equestrian Trade Association (AETA). Southard has won numerous awards for her work including being named 2010/2011 Professional Woman of the Year by the National Association of Professional Women (NAPW).

ERI will work on behalf of the WHIA to bring in sponsors for the groups upcoming charity benefit and awards program called “Rhythm & Hooves”. The event will be held in conjunction with the WHIA’s annual networking conference in Nashville October 6-8 at the Radisson Hotel Opryland. It will benefit several equine charities including the Cloud Foundation, The Equestrian Aid Foundation and NetPosse.com. Awards called the “Whinnys” will be given out to music industry professionals who have used their high visibility to promote saving horses and the equine industry in general.

“The WHIA is delighted to partner with Lua and her staff at ERI,” said Catherine Masters, Executive Director for the WHIA.  “Lua and ERI has been a supporting member of our group since it began and they understand our desire to promote the equine industry. Her expertise and connections will help us make this event something that will grow bigger and better each year.”

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Willie Nelson and Family Win WHINNY Awards

Nashville, TN – July 12, 2011 – It’s become not only a mission with a passion, but one that has members of the Nelson family standing up and doing whatever they can to stop the slaughter of horses.

Willie Nelson has been an advocate against the slaughter of wild horses for years and of the almost 70 horses he owns, 25-30 were rescued directly from slaughter. He believes it’s our job to protect them and makes it a point to support many of the groups that work in this area. His passion and advocacy
is being shared by his family.

His daughter Amy and granddaughter Raelyn have joined in the fight testifying against the slaughter of horses and are making it a point to work with the State of Tennessee’s legislative branch to keep the dialog about any laws concerning these issues open.

“Here’s another great example of someone with high visibility taking the time to support this cause and who brings along not only his family but thousands of fans around the world to join him. There’s a reason why people like Willie Nelson. The man shows his dedication to horses and doing the right thing every day of his life. Willie definitely walks the talk,” states WHIA Executive Director, Catherine Masters.

The Whinnys are an awards program set up by the Women’s Horse Industry Association. The awards will be given out on October 6 in Nashville, Tennessee at the Rhythm and Hooves benefit to save horses. The event will raise funds for three equine charities: The Cloud Foundation, The Equestrian Aid Foundation and NetPosse.com. The benefit will be a part of the WHIA’s Annual conference (October 6-8 at the Radisson Hotel Opryland) where women in the horse industry will gather to exchange information and business.

For additional information on the WHIA and its upcoming conference and benefit, please visit Women’s Horse Industry or call 615-730-7833.

Major TV Opportunity

Here’s a really cool lead for you if you want to be a TV STAR!

Deadline: 07:00 PM EST – 1 July

The History Channel is searching for horsemen to participate in their new show, Full Metal Jousting. That’s right, I said Jousting. No jousting experience necessary. If you can ride a horse, we can teach you to joust! Visit www.pilgrimfilms.tv/casting/jousting for more information on how to submit. 818-478-4500

Good luck!
CM

For additional information on the Women’s Horse Industry Association please visit our website or call us at 615-730-7833.

Rhythm and Hooves Awards to Recognize Country Music Industry

June 29, 2011 – Nashville, TN – The Women’s Horse Industry is pleased to announce an awards program dedicated to the men and women in country music who have a passion for helping and saving horses.

The event will be held in conjunction with the Rhythm & Hooves benefit auction on Thursday, October 6 at the Radisson Opryland. Nominees from the country music industry will be presented awards for their efforts with horses. After the awards are presented, there will be an auction to benefit the Cloud Foundation, The Equestrian Aid Foundation and Stolen Horses/NetPosse.com. “These are great equine charities and we hope the Nashville music industry will help us raise money by providing items for the auction,” states Debby Lening, VP of the Women’s Horse Industry.

“I know that there are a lot of country music artists and other music industry executives who have a real passion for helping horses so we thought that it would make a lot of sense to identify, recognize and award them for their efforts,” states Catherine Masters, Executive Director of WHIA.

If you would like to nominate someone from the country music industry for these awards, please send an email to: whra44@yahoo.com with the nominee’s name and why they should be nominated.

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Women’s Horse Industry Opens U.K. Branch

The Women’s Horse Industry Network is pleased to announce that memberships are now open to women working in the equine industry in the United Kingdom.

The Women’s Horse Industry Network is a membership based business networking group with over 750 members worldwide.  Members are located in the United States, Canada, Australia, the United Kingdom and New Zealand and offer every equine product or service available. “If you can’t find what you want in our membership, more than likely, it doesn’t exist,” states Debby Lening, VP of WHIN Global.

“We have had a lot of requests to open a chapter in the United Kingdom and we feel that now is the time to do it. We have some members already and they want to start meeting one another and having more opportunities to do business with one another. We are hoping that by opening this branch, it will make doing these things a lot easier,” states WHIN’s Global Director, Catherine Masters.

Michelle Girling of Tuffa International Footwear is the acting branch director. She can be reached at michelleg@tuffaboots.com.

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Catherine Masters of the Women’s Horse Industry Featured on “Movers and Shakers of the Horse World”

Everybody loves the How to Market Your Horse Business (HTMYHB) “Movers and Shakers of the Horse World” chats. On June 15th at 8pm EST (USA) 5pm PST, Catherine Masters, founder of the Women’s Horse Industry, will be featured!

According to Randi Thompson, founder of HTMYHB, (http://www.facebook.com/howtomarketyourhorsebusiness) is the hottest social media network for horse business owners and professionals who want to know more about marketing on Facebook, social media and beyond. “The advantage of using Facebook is that we can use viral marketing.  When a new comment is started, anyone who posts on it will appear on the newsfeeds of everybody else who comments on that post.  This allows us to reach out across social media networks as we promote horse business owners.  As an added advantage, each new comment that is started becomes a URL address which shows up in the search engine results. Since we are using a chat, our members also join in the conversation with their questions.”  This makes the chats fun and informative. Are you using social media for your marketing yet? If not, you should be!

If you are on Facebook please join the Women’s Horse Industry Fan page. All you need to do is “like” our page and you will be one of the WHIA fans! https://www.facebook.com/pages/Womens-Horse-Industry-Association/160555221411.

We would also like you to share the notice about this event on your Facebook walls and profiles so we can get the word out even more about the Women’s Horse Industry.  To do that go to the WHIA fan page and click on the top comment us being featured for the “Movers and Shakers of the Horse World”. You will see instructions on how to share the comments on Facebook there. To share a notice on Facebook that somebody has made all you need to do is click on the share button under the comment.  That will open a new window where you can copy and paste the message from the original copy, or add your message.  Then click the submit button and it goes right on your profile wall.

You can also join the Women’s Horse Industry linked in page at: http://www.linkedin.com/in/womenshorseindustry.

We are on Twitter at: http://www.twitter.com/WOMENSHORSEIND.

Thanks so much for your help on this!

CM

For additional information visit the Women’s Horse Industry Association or call us at 615-730-7833.

Rhythm and Hooves Benefit to Save the Horses

Nashville, Tennessee – The Women’s Horse Industry Association will be hosting a benefit to save horses during their annual national Networking Expo October 6-8 in Nashville, Tennessee. In addition to the exhibitors and speakers from the equine world covering all types of products and services, this year there will be a benefit auction the evening October 6 at the Radisson Hotel Opryland which will benefit the Cloud Foundation, The Equestrian Aid Foundation and Net Posse.

Auction items will include autographed items from country music starts and products and services from some of the members of the WHIA.  There are also plans for some “meet and greets” and live acoustic musical performances from Nashville recording artists.

The Cloud Foundation, named for the charismatic wild stallion Cloud, works to preserve wild horses on western public lands.  “Mustangs are safest with their families in the wild,” states Ginger Kathrens, Emmy Award-winning producer, Executive Director of the Cloud Foundation, and producer of the acclaimed Cloud programs for PBS’s Nature series. “When they’re rounded up by the thousands, they lose what they value most — their freedom and their families. And many make the ultimate sacrifice when they are sold to slaughter. Better and kinder management must be implemented if the few thousand mustangs remaining in the wild are to survive.”

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Jennifer Foster, CEO of EQ Bookkeeping, to Participate at the 2011 WHIA Networking Expo

Nashville, TN – The Women’s Horse Industry Association is pleased to announce that Jennifer Foster, CEO of EQ Bookkeeping, will be participating at the event as an exhibitor and speaker. The 2011 WHIA Networking Expo will be held at the Radisson Hotel Opryland in Nashville, Tennessee October 6-8 and will include exhibits as well as a variety of panels and seminars. Plus, this year there will be a benefit auction called RHYTHM & HOOVES, which will raise funds to save horses and incorporate the Nashville music community.

EQ Bookkeeping was formed to provide equine business owners the financial support they need to operate a profitable horse business.  The company provides day-to-day accounting, consulting, and tax preparation services to breeders, trainers, riding stable operators, farriers, veterinarians and other equine related businesses.  EQ Bookkeeping services clients throughout the United States and worldwide.

Foster will be one of the speakers on the “Making Your Business Profitable” panel on Saturday, October 8th.  “Jennifer is a great speaker and has made presentations at several of our other conferences.  She is always a crowd pleaser and we are delighted that she will again be helping others become more successful in their equine businesses,” states WHIA Executive Director, Catherine Masters.

Continue reading Jennifer Foster, CEO of EQ Bookkeeping, to Participate at the 2011 WHIA Networking Expo

Neighbors Helping Neighbors – Equestrians Helping Equestrians

April 27th, 2011 brought devastating tornadoes to Alabama and neighboring states. The destruction is extremely wide spread and has left many areas a wasteland. Families have lost loved ones, their homes, and their basic way of life and are now faced with the daunting task of starting over completely from scratch. They have lost many beloved pets, horses, and farm animals and have no way of caring for the ones that remain. As members of the equestrian community, we feel we must do what we can to help those that are in so much pain and need.

The Birmingham Dressage & Combined Training Association is teaming up with Rhonda Johnson-Bowles from Land O’Lakes Purina Feeds, The Alabama Horse Council, Cahaba Pony Club, and the US Pony Club South Region to help the equine and pet victims of these destructive tornados.

BDCTA requests your donations of basic horse & pet supplies, such as buckets, water troughs, fencing materials, veterinary supplies, fly spray, halters and leads, shavings, dog runs, dog and cat crates, feed bowls… anything horse or pet care related. Monetary donations will also be accepted and will be used to purchase needed supplies. 100% of all donations will be distributed to those in need.

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WHIA Newsletter – May 1, 2011

Hi Everyone:
Busy, busy, busy. Like everyone else, we are super busy here at headquarters. Mercury is no longer retrograde so I am sure things are amping up for you as well. People want to do business and that makes us really happy. If you aren’t doing business, pick up the phone and call one of our members. I can almost guarantee you that you will hang up the phone with a new client or friend.

The long-awaited 2011 Women You Should Know in the Horse Industry e-book is almost finished. We are just going over the listings and ads making sure we have everyone who signed up. Thanks to everyone who took a listing or an ad. We should have it out on or before Mother’s day. IF YOU HAVE NOT SENT YOUR AD IN BY MONDAY, MAY 2 AT 5PM, YOU WILL NOT BE INCLUDED. The book looks great and Debby has done a fabulous job on putting it together for us.

We are going to make some changes at the WHIA.  We are going to drop the word “Association”. It confuses some people and we feel that it doesn’t really portray what we are. We are a business network made up of women working in the horse industry. Our only mission is to provide our members with low cost or no cost advertising and promotional programs and to help our members gather the information and the contacts they need to succeed.  We will change the name to The Women’s Horse Industry Network.  WHIN. I really like the sound of that, don’t you? “WIN with WHIN”. It will take us a while to get everything changed but we’ll do it.  So, please excuse our dust on our website as we make these changes. We have a lot of advertising and promotional items in the marketplace right now for our upcoming events, etc. so we cannot make the change immediately. This is a MASSIVE job but we expect to have all the 500+ website pages, ad copy, etc. with our new logo changed to reflect our new name shortly after the October conference.

Read more> http://www.horsesinthesouth.com/article/article_detail.aspx?id=13786